Hello, this is Swasher Inc. 💧
Today's press release we will be reviewing was reported by BBC NEWS KOREA on October 22, 2023.
Despite the time that has passed since this report was published, we believe it still holds significant relevance to the current situation, which is why we have brought it up today.
Clean air is an essential element for everyone.
However, in recent years, the issue of air pollution has worsened, making it increasingly difficult to breathe clean air.
In particular, environmental inequality, where air quality varies based on income levels, has become a serious global issue.
Today, let’s take a closer look at why clean air has become a luxury and how it has contributed to air pollution inequality!
🚨 Who Suffers the Most from Air Pollution?
Polaski stated, "Studies have shown that wealthy individuals tend to consume more. However, those who contribute more to pollution are often far removed from its consequences."
/
In Europe, the poorest regions have, on average, one-third higher concentrations of fine particulate matter (PM2.5) than the wealthiest regions. This is because low-income populations tend to live closer to pollution-emitting industries and have less access to green spaces.
/
Air pollution affects everyone, but its impact is not evenly distributed.
Source : BBC News, 2023, "Why clean air has been a luxury".
According to the World Health Organization (WHO), approximately 7 million people die prematurely each year due to air pollution, with low-income and vulnerable populations suffering the most.
In areas with severe air pollution, the prevalence of asthma, lung disease, cardiovascular disease, and strokes is significantly higher, leading to increased medical costs and reduced productivity.
The problem is that these negative effects are concentrated in specific socio-economic groups.
As the article highlights, economically privileged individuals can move to areas with lower air pollution levels or use high-end air purifiers and indoor filtration systems to protect themselves.
On the other hand, low-income populations are more likely to live in industrial zones, congested urban centers, and areas with poor air quality, often with limited access to healthcare services.
❗ Ultimately, clean air is not a universally available resource—it is distributed unequally based on socio-economic background. ❗
💎 Why Has Clean Air Become a Luxury ?
Although air purification technology has advanced, access to clean air is increasingly determined by income levels.
/
The available measures individuals can take to reduce their exposure to pollution are often unrealistic for low-income groups.
/
For example, in India, the demand for air purifiers is increasing yearly, but these devices remain prohibitively expensive for many low-income households.
Source : BBC News, 2023, "Why clean air has been a luxury".
The reasons behind this issue can be largely categorized into two main factors:
🔎 1. Commercialization of the Air Purification Industry
With technological advancements, high-performance air purifiers, indoor air filtration systems, and personal oxygen capsules have been introduced to the market. However, these products are expensive and often unaffordable for low-income households.
For instance:
- Premium air purifiers capable of removing 99.9% of fine dust → Over $1,000
- Smart air control systems that monitor and purify indoor air in real time → Several thousand dollars
🔎 2. The Paradox of Air Purification Accessibility
Those who live in highly polluted areas need air purification devices the most.
However, due to financial constraints, they struggle to afford them.
- Industrial zones, high-traffic urban areas, and densely populated districts tend to have the worst air pollution.
- Ironically, the residents of these areas often lack the financial resources to invest in high-end air purification products.
Conversely, wealthier individuals not only enjoy cleaner air but can also purchase additional purification devices or relocate to low-pollution areas to protect themselves from environmental hazards.
❗ In essence, the regions that suffer the most from pollution have the least access to air purification solutions, creating a paradoxical situation. ❗
📌 Why Air Pollution Inequality Is Getting Worse
Environmental inequality is not just a health issue—it is a broader socio-economic problem.
/
Vikram Jaggi, founder of the Asthma Chest Allergy Centre in Delhi, stated,"All forms of adversity impact the most vulnerable populations the hardest."
Source : BBC News, 2023, "Why clean air has been a luxury".
To understand this paradox in greater depth, let’s explore how air pollution inequality is structurally reinforced:
✔ Disparities Between Industrial Zones and Residential Areas
- Highly polluted areas are often where low-income populations reside.
- These areas are typically closer to factories, industrial plants, and high-traffic roads, leading to worse air quality and higher exposure to pollutants.
✔ Lack of Green Spaces
- Wealthier neighborhoods have more parks and green areas that naturally filter air pollutants.
- Meanwhile, low-income areas often lack green spaces, resulting in poorer air quality and limited natural purification.
✔ Limited Access to Healthcare
- Prompt medical intervention is crucial to mitigating the health effects of air pollution.
- However, low-income communities often have limited access to hospitals, higher medical costs, and barriers to receiving timely treatment.
💧 The Alternative: A Sustainable Air Purifier Without Ongoing Costs – Swasher
One of the biggest financial burdens associated with traditional air purifiers is filter replacement costs.
To maintain optimal air purification performance, disposable filters need to be replaced every month. In highly polluted areas, this cycle is even shorter, doubling or tripling the cost burden.
🔹 We must shift towards reducing the use of disposable filters.
🔹 We must adopt safer purification methods.
🔹 It must be a sustainable air purification technology with minimal environmental impact.
The only air purifier that meets all these conditions—
Swasher!
💧 Why choose Swasher?
✔ Water vortex purification technology → Uses water to wash away dust and absorb harmful gases, unlike filter-based purifiers.
✔ Removes VOCs & CO → Purifies gases that traditional filters cannot.
✔ Eliminates odors → Effectively removes smoke and chemical smells.
✔ ZERO filter replacement costs → Simply change the water—no additional expenses.
✔ Prevents bacteria buildup → Since contaminants are washed away with water, there is no risk of filter contamination.
🔍 Swasher vs. Traditional Filter-Based Air Purifiers
Comparison CriteriaTraditional Filter-Based PurifiersSwasher
| Fine Dust (PM2.5) Removal | ✅ Yes | ✅ Yes |
| Odor Removal | ❌ Limited | ✅ Highly Effective |
| Filter Maintenance Cost | Expensive (Requires Replacement) | No Filter (Only Water Replacement) |
| Bacterial Contamination | ❌ Risk of Mold & Bacteria Growth | ✅ Low Risk (Self-Cleaning with Water) |
| Eco-Friendliness | ❌ Generates Filter Waste | ✅ Sustainable, No Waste |
The only air purifier that meets all these criteria—Swasher.
🌱 Clean air should not be a luxury. Swasher ensures that it isn’t. 🌱
👉 Learn more on our official website: 🔗 www.swasher.com
📝 Conclusion
At Swasher Inc., we have always moved forward under the slogan "Air Health Care for All."
We will continue our efforts to ensure that everyone has access to clean and healthy air.
Our blog will keep providing in-depth analyses of important environmental issues, so we appreciate your continued interest and support.
Thank you for reading today!
💙Breathe fresh air with Swasher, today and always. 💙
